Nena Choi

Motion Design, UX

Client

Oral B / P&G

Amazon Brand Innovation Lab Project -2021 Q4

Client : Oral B / P&G

Task : Motion Design, UX

Job Title: Visual UX Designer & Art Director

Presented by Amazon, Oral B looked to bring the buzz to the highlight eye catching video with its Amazon site header.

To kick off the campaign, we’ll use the high-impact Homepage Gateway. This placement allows advertisers to market to millions of customers on Amazon’s homepage. This storefront window would be a major traffic driver to the custom landing page, where customers will engage with our core content.

the "Treatment" for the iO9 #myWOWstory influencer videos

Situation:

As part of their global launch of OralB in multiple locales, OralB approached the Custom team and Twitch to execute and launch a live-stream within a 5-week period.

Task : My contribution to this project consisted of completing two separate tasks; I worked on conceptualizing advertising ideas and executing them into visually engaging/interesting and effective campaigns. After I finalized the concept I created two versions of the wireframe design, script direction, and storytelling to gain the client's approval.